matthewgore.com http://matthewgore.com Matthew Gore - Art Director Photographer Illustrator Designer Thu, 29 Mar 2012 22:10:29 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 CDW – People Who Get IT – Christmas 2011 Campaign http://matthewgore.com/2012/01/cdw-people-who-get-it-christmas-2011-campaign/?utm_source=rss&utm_medium=rss&utm_campaign=cdw-people-who-get-it-christmas-2011-campaign http://matthewgore.com/2012/01/cdw-people-who-get-it-christmas-2011-campaign/#comments Mon, 30 Jan 2012 20:06:20 +0000 Matthew Gore http://matthewgore.com/?p=530 Working in advertising is more than just what you do behind your laptop. Sometimes you have to move from behind the screen to in-front of the camera. Check out the great Christmas spot from Ogilvy for Christmas 2011, and then watch the companion solution architect video, starring yours truly.

CDW Helps Santa Claus Optimize His IT Spot:

http://www.youtube.com/watch?v=moQlmBdV1KM

My Solved Video:

http://www.youtube.com/watch?v=s0FgfszJmec

 

]]> http://matthewgore.com/2012/01/cdw-people-who-get-it-christmas-2011-campaign/feed/ 0 Winter in Berlin http://matthewgore.com/2012/01/winter-in-berlin/?utm_source=rss&utm_medium=rss&utm_campaign=winter-in-berlin http://matthewgore.com/2012/01/winter-in-berlin/#comments Mon, 30 Jan 2012 19:38:34 +0000 Matthew Gore http://matthewgore.com/?p=509 Here’s a handful of selects from my trip to Berlin in December 2011 and also, check out my guest blog on Tereasa Surratt’s website about my visit to The Preussiche Spirituosen Manufaktur, an amazing distillery that makes distinct handcrafted liquors.

Berlin - Michelberger Cocktail Menu Berlin - Michelberger Booze Launch Party Berlin - Michelberger Hotel Light Fixture Berlin - Gold Room at The Michelberger Hotel Berlin - Alcohol Science Berlin - Tasting at PSM Berlin - Miniature Distillery Berlin - Alcohol in Ceramic Storage Casks Berlin - Gin, 38 Percent Berlin - Distillery Products Berlin - Raw Ingredients Berlin - Deutscher Bank Logo Berlin - Brandenburg Gate Berlin - Pariser Platz Sign

 

]]> http://matthewgore.com/2012/01/winter-in-berlin/feed/ 0 CDW – People Who Get IT – Print http://matthewgore.com/2011/09/cdw-people-who-get-it-print/?utm_source=rss&utm_medium=rss&utm_campaign=cdw-people-who-get-it-print http://matthewgore.com/2011/09/cdw-people-who-get-it-print/#comments Mon, 12 Sep 2011 20:57:36 +0000 Matthew Gore http://matthewgore.com/?p=488 CDW is a leading provider of technology products and services for business, government and education. Each ad works to illustrate with humor a problem an IT decision-maker faces in the real world. Three amazing shoots later with Russ and team (here’s looking at you Tina Casey!), there were ads for many segments and even more IT situations.

Group Creative Director: Mitch Gordon
Creative Director: Nancy Vaznonis
Art Directors: Rudy Rios, Matthew Gore, Jim Thorpe
Copywriters: Monica Haddock, Lauren Bell, Matt Peabody, Paul Norris
Photographer: Russ Quackenbush

Exhibit A Bull. Bear. Tortoise. Hare. Printamonium Everywhere Forever Web Traffic Technology That Needs A Guidance Counselor Acute Network Availability Disorder Groundhog Day Your Data Has More Backup Tough Crowd Never New Again Tech for Active Duty Congestive Data Access Syndrome EMRophobia The Network Stopped ]]> http://matthewgore.com/2011/09/cdw-people-who-get-it-print/feed/ 0 Oscar Mayer – Beef Franks – Event Giveaway http://matthewgore.com/2011/09/oscar-mayer-beef-franks-event-giveaway/?utm_source=rss&utm_medium=rss&utm_campaign=oscar-mayer-beef-franks-event-giveaway http://matthewgore.com/2011/09/oscar-mayer-beef-franks-event-giveaway/#comments Mon, 12 Sep 2011 04:01:02 +0000 Matthew Gore http://matthewgore.com/?p=472 To support an outdoor cooking event being thrown by Southern Living, we created this fan featuring the Oscar Mayer Beef Franks, “A dog fan for every fan of the dog.”
Art Direction: Matthew Gore
Copywriting: Kristopher Choma

Oscar Mayer Beef Franks - Hot Dog Fan - Front

]]> http://matthewgore.com/2011/09/oscar-mayer-beef-franks-event-giveaway/feed/ 0 Nicorette – Cigarette Reasons Campaign – Print/OOH http://matthewgore.com/2011/09/nicorette-cigarette-reasons-campaign-printooh/?utm_source=rss&utm_medium=rss&utm_campaign=nicorette-cigarette-reasons-campaign-printooh http://matthewgore.com/2011/09/nicorette-cigarette-reasons-campaign-printooh/#comments Mon, 12 Sep 2011 03:43:50 +0000 Matthew Gore http://matthewgore.com/?p=456 Spec/student campaign for Nicorette Gum. The heart of the more typographic idea is recognizing those singular moments that a cigarette would have make things better before and offering up the gum as the solution for dealing with those small crises. The strictly visual idea tells the story in a glance of how being a smoker, in certains situations, can feel like being trapped.

 

 

 

Nicorette_Print_1-12 Nicorette_Print_1-11 Nicorette_Print_1-10 Nicorette_Print_1-7 Nicorette_Print_1-6 Nicorette_Print_1-5 Nicorette_Print_1-4 Nicorette_Print_1-2 ]]> http://matthewgore.com/2011/09/nicorette-cigarette-reasons-campaign-printooh/feed/ 0 Ford – Promise Concept – Print http://matthewgore.com/2011/09/ford-promise-concept-print/?utm_source=rss&utm_medium=rss&utm_campaign=ford-promise-concept-print http://matthewgore.com/2011/09/ford-promise-concept-print/#comments Mon, 12 Sep 2011 03:28:42 +0000 Matthew Gore http://matthewgore.com/?p=448 Spec/student work, Promise Concept for Ford brand.
Art Direction: Matthew Gore
Copywriting: Donna Charlton-Perrin
Photo Credit: Various

Ford - Promise Ad - 4 Ford - Promise Ad - 3 Ford - Promise Ad - 2 Ford - Promise Ad - 1 ]]> http://matthewgore.com/2011/09/ford-promise-concept-print/feed/ 0 Quicksilver Surfer Campaign http://matthewgore.com/2011/09/quicksilver-surfer-campaign/?utm_source=rss&utm_medium=rss&utm_campaign=quicksilver-surfer-campaign http://matthewgore.com/2011/09/quicksilver-surfer-campaign/#comments Mon, 12 Sep 2011 03:22:02 +0000 Matthew Gore http://matthewgore.com/?p=442 Spec/student work about the Quicksilver brand.
Art Direction & Copywriting: Matthew Gore
Photo Credit: Peter Beavis

Quiksilver - Print - 4 Quiksilver - Print - 3 Quiksilver - Print - 2 Quiksilver - Print - 1 ]]> http://matthewgore.com/2011/09/quicksilver-surfer-campaign/feed/ 0 Prismacolor Art Competition – Print http://matthewgore.com/2011/09/prismacolor-art-competition-magazine-ads/?utm_source=rss&utm_medium=rss&utm_campaign=prismacolor-art-competition-magazine-ads http://matthewgore.com/2011/09/prismacolor-art-competition-magazine-ads/#comments Mon, 12 Sep 2011 03:09:22 +0000 Matthew Gore http://matthewgore.com/?p=435 Two concepts I designed for the 2009 Prismacolor Art Competition. The gallery concept ran, but I still really loved the vibrancy/energy of the colored pencil concept.

 

Prismacolor 2009 Art Competition - Colored Pencil Concept

 

Prismacolor 2009 Art Competition - Gallery Concept

]]> http://matthewgore.com/2011/09/prismacolor-art-competition-magazine-ads/feed/ 0 A Very Modest Cottage by Tereasa Surratt http://matthewgore.com/2011/09/a-very-modest-cottage-by-tereasa-surratt/?utm_source=rss&utm_medium=rss&utm_campaign=a-very-modest-cottage-by-tereasa-surratt http://matthewgore.com/2011/09/a-very-modest-cottage-by-tereasa-surratt/#comments Sun, 11 Sep 2011 22:57:39 +0000 Matthew Gore http://matthewgore.com/?p=416 Tereasa Surratt, my friend and coworker, wrote this book about transforming and restoring a little cabin, transplanted from her southern-Illinois hometown and put to use again in Wisconsin.

I was lucky to contribute some of the photography for this book. Read more about it at the A Very Modest Cottage website, or at Tereasa’s blog. Or buy a copy here at Amazon.

A Very Modest Cottage by Tereasa Surratt

]]> http://matthewgore.com/2011/09/a-very-modest-cottage-by-tereasa-surratt/feed/ 0 Band Camp 2011 at Camp Wandawega http://matthewgore.com/2011/09/band-camp-2011-at-camp-wandawega/?utm_source=rss&utm_medium=rss&utm_campaign=band-camp-2011-at-camp-wandawega http://matthewgore.com/2011/09/band-camp-2011-at-camp-wandawega/#comments Sun, 11 Sep 2011 22:21:11 +0000 Matthew Gore http://matthewgore.com/?p=383 A yearly tradition hosted by Earhole Studios and my boss/coworker/friend David Hernandez and his wife/my friend/coworker/co-conspirator Tereasa Surratt, Band Camp brings lots of fun, musical talent, fireworks and friends up to their place in Wisconsin for a weekend of relaxing and music-making.

This year we had perfect weather and it was a great retreat.

Will on the Tire Swing Eleanor and Me Bows and Arrows Tree House Sunset swing Hostess with, as they say, the mostess Our Stage Singing Rope Swing Swimming Platform Hammock ]]> http://matthewgore.com/2011/09/band-camp-2011-at-camp-wandawega/feed/ 0 Mix CD Covers http://matthewgore.com/2011/09/mix-cd-covers/?utm_source=rss&utm_medium=rss&utm_campaign=mix-cd-covers http://matthewgore.com/2011/09/mix-cd-covers/#comments Sun, 11 Sep 2011 20:45:15 +0000 Matthew Gore http://matthewgore.com/?p=356 I participate here and there in a blog my friend started, Mixtape Challenge, where we each make a mix of songs to a monthly challenge. One of the best parts of the experience besides choosing the songs is creating covers for each to match the theme. Here’s a handful of my favorites.

 

The End Naughty Girl You Left Me Nothing The Junk of the Hearts House Party CD Cover DSC08073copy Darkness Has Found Me ]]> http://matthewgore.com/2011/09/mix-cd-covers/feed/ 0 La Roux Concert Poster http://matthewgore.com/2011/09/la-roux-concert-poster/?utm_source=rss&utm_medium=rss&utm_campaign=la-roux-concert-poster http://matthewgore.com/2011/09/la-roux-concert-poster/#comments Sun, 11 Sep 2011 20:33:56 +0000 Matthew Gore http://matthewgore.com/?p=352 Poster design competition to announce the new remix of La Roux single, “In For the Kill.”

 

La Roux - In For The Kill Remix Poster

]]> http://matthewgore.com/2011/09/la-roux-concert-poster/feed/ 0 I Believe In The Future – Poster and Notebook Design http://matthewgore.com/2011/09/i-believe-in-the-future-poster-and-notebook-design/?utm_source=rss&utm_medium=rss&utm_campaign=i-believe-in-the-future-poster-and-notebook-design http://matthewgore.com/2011/09/i-believe-in-the-future-poster-and-notebook-design/#comments Sun, 11 Sep 2011 20:28:03 +0000 Matthew Gore http://matthewgore.com/?p=347 Another design contest submission. Started out as a poster based on some song lyrics that I was listening to over and over. I like the idea of scientific optimism.

I Believe In The Future - Front and Back

]]> http://matthewgore.com/2011/09/i-believe-in-the-future-poster-and-notebook-design/feed/ 0 Pete Yorn Concert Poster http://matthewgore.com/2011/09/pete-yorn-concert-poster/?utm_source=rss&utm_medium=rss&utm_campaign=pete-yorn-concert-poster http://matthewgore.com/2011/09/pete-yorn-concert-poster/#comments Sun, 11 Sep 2011 20:17:32 +0000 Matthew Gore http://matthewgore.com/?p=343 Poster promoting a Pete Yorn show in New York. Done for another design competition.

Pete Yorn NYC Concert Poster

]]> http://matthewgore.com/2011/09/pete-yorn-concert-poster/feed/ 0 Lord of the Flies – Recovered Book Contest http://matthewgore.com/2011/09/lord-of-the-flies-recovered-book-contest/?utm_source=rss&utm_medium=rss&utm_campaign=lord-of-the-flies-recovered-book-contest http://matthewgore.com/2011/09/lord-of-the-flies-recovered-book-contest/#comments Sun, 11 Sep 2011 20:09:44 +0000 Matthew Gore http://matthewgore.com/?p=338 A design blog that I highly recommend and read almost daily, TheFoxIsBlack.com, periodically hosts design competitions for people to re-design famous books. This was my runner-up winning entry. Lord of the Flies Cover Design

]]> http://matthewgore.com/2011/09/lord-of-the-flies-recovered-book-contest/feed/ 0 Rolleiflex Poster http://matthewgore.com/2011/09/rolleiflex-poster/?utm_source=rss&utm_medium=rss&utm_campaign=rolleiflex-poster http://matthewgore.com/2011/09/rolleiflex-poster/#comments Sun, 11 Sep 2011 20:00:38 +0000 Matthew Gore http://matthewgore.com/?p=335 My final/personal project that I created for an Adobe Illustrator class at the School of the Art Institute.

 

Rolleiflex Camera Poster

]]> http://matthewgore.com/2011/09/rolleiflex-poster/feed/ 0 London, Lyon, Paris http://matthewgore.com/2011/09/london-lyon-paris/?utm_source=rss&utm_medium=rss&utm_campaign=london-lyon-paris http://matthewgore.com/2011/09/london-lyon-paris/#comments Sun, 11 Sep 2011 19:51:04 +0000 Matthew Gore http://matthewgore.com/?p=313 A few selects from my trip last Fall. Spent a day wandering in London, then met a friend in Lyon, France for two days then a three more days in Paris. Wonderful trip. Wish I could go back more often.

Père Lachaise Cemetery Brunch Good Morning Basil Forever Love Sad Statue Getting Organized TGV to Paris On the way to Paris Vodka in Lyon Lyon from Above Sortie De Secours Pond in the Parc de la Tête d'Or Passage Interdit Danger Sculpture Outside of Buckingham Castle TGV Tracks at Night ]]> http://matthewgore.com/2011/09/london-lyon-paris/feed/ 0 Cardinal Health – SmartGown Video http://matthewgore.com/2011/09/cardinal-health-smartgown-video/?utm_source=rss&utm_medium=rss&utm_campaign=cardinal-health-smartgown-video http://matthewgore.com/2011/09/cardinal-health-smartgown-video/#comments Sun, 11 Sep 2011 19:40:24 +0000 Matthew Gore http://matthewgore.com/?p=423 A short introductory video explaining the SmartGown surgical gown from Cardinal Health.

]]> http://matthewgore.com/2011/09/cardinal-health-smartgown-video/feed/ 0 HuggiesCamo.com http://matthewgore.com/2011/09/huggiescamo-com/?utm_source=rss&utm_medium=rss&utm_campaign=huggiescamo-com http://matthewgore.com/2011/09/huggiescamo-com/#comments Sat, 10 Sep 2011 21:13:00 +0000 Matthew Gore http://matthewgore.com/?p=305 Part of my job as the creative lead of digital shopper marketing at Ogilvy involves creating and concepting retailer-specific digital activation experiences. In order to support the goal of both educating shoppers about the new Huggies® Little Movers Camo Diapers and creating a simple online experience that let users donate diapers to military families in need, our team created a website and mobile experience where people could send messages of support to the U.S. military and their families.

Every message sent donated a diaper to a family in need. The goal is to donate over 500,000 diapers through the charity Operation Homefront.

]]> http://matthewgore.com/2011/09/huggiescamo-com/feed/ 0 Found, Flea and Free – The Book http://matthewgore.com/2011/09/found-flea-and-free-the-book/?utm_source=rss&utm_medium=rss&utm_campaign=found-flea-and-free-the-book http://matthewgore.com/2011/09/found-flea-and-free-the-book/#comments Sat, 10 Sep 2011 20:40:57 +0000 Matthew Gore http://matthewgore.com/?p=289 I was lucky to partner with my friend and coworker, Tereasa Surratt, to photograph a great deal of her extensive vintage collections. I’ve very proud of the final product. Here’s the link to check it out on Amazon.com and also some of my favorite shots from our work together.

Fans Spoons Minnow Buckets Milk bottle vases Vintage quilts Collection of paintings Paintings in the green room Matchboxes Hand-embroidered handkerchiefs Lures Vintage books Vintage magazines in the cabin Baseballs, bats, and gloves Soap Tea Rolling pins Found, Flea & Free Book

 

 

Buy the book on Amazon
Visit Tereasa’s blog

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